by admin | Nov 13, 2021 | Concepts
Definition 1 Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.—TIM BROWN, EXECUTIVE CHAIR OF IDEO Thinking...
by admin | Nov 12, 2021 | Concepts
Definitions An empathy map is an easily understood chart that explains everything designers have learned about a type of user.To get a little more specific, empathy maps focus on four main motivations of users: what the user says, thinks, does, and feels. In other...
by admin | Nov 12, 2021 | Concepts
References https://www.toptal.com/product-managers/freelance/product-designer-guide-to-competitive-analysishttps://edwardlowe.org/how-to-conduct-and-prepare-a-competitive-analysis/
by admin | Nov 11, 2021 | Concepts
References https://www.optimizely.com/optimization-glossary/website-optimization/
by admin | Nov 11, 2021 | Concepts
NN/g perspective Journey maps are a common UX tool. A journey map is a visualization of the process that a person goes through in order to accomplish a goal.NN/g In its most basic form, journey mapping starts by compiling a series of user actions into a timeline....
